Head of Market Development (m/f/d)

About the Role

As Head of Market Development , you will own the strategy for operator engagement and ecosystem pull — building demand from charge point operators and partners that accelerates adoption of EcoG OS and drives the success of our customers. You will translate operator needs into commercial opportunities, develop showcases and references that prove value in the field, and align closely with Product on value-added services (VAS).

What You’ll Do

Operator Ecosystem & Advocacy

• Build and maintain direct relationships with operators across verticals (public charging, transport & logistics, retail, workplace, hospitality)
• Develop an ecosystem of partners (planners, developers, integrators) to secure adoption of EcoG-powered charging solutions
• Lead roadshows, webinars, and ROI workshops to educate operators and partners on the advantages of EcoG OS
• Create operator-focused case studies and content that demonstrate business value

Sales Enablement for Customers

• Build tools and methodologies that empower our customers’ sales organizations (market intelligence, training materials, webinars, playbooks)
• Consult and coach OEM sales teams to strengthen their go-to-market execution
• Ensure customers are well positioned to participate in operator tenders and sourcing processes

Showcases & References

• Develop and run lighthouse projects and pilot sites from concept to successful operation
• Manage reference deployments with OEMs, partners, and operators, ensuring long-term success and credibility
• Co-market showcases to build visibility and adoption across the ecosystem

Lead Shaping & Collaboration

• Channel operator insights and referrals into the Sales team to catalyze OEM acquisition
• Coordinate with Marketing and Customer Success to ensure consistent messaging, smooth follow-up, and aligned account development

VAS Alignment

• Act as the bridge between operators and Product Management
• Translate operator needs into requirements for value-added services (VAS), shaping the roadmap and new revenue streams

About You

Business Development Expertise

• Proven track record in technical consulting and business development
• Experience in sales and realization of charging sites in key verticals (public charging, transport & logistics, retail)
• Demonstrated success in managing showcases, pilots, or lighthouse projects with measurable outcomes

Network & Industry Presence

• Established network with charging site developers, planners, and integrators
• Strong relationships with charging operators in one or more verticals
• Active presence in relevant industry associations is a plus

Leadership & Enablement

• Consulting or leadership experience in developing sales teams and structured processes
• Strong ability to translate operator needs into commercial opportunities and enable customer sales success
• Collaborative, systematic, and pragmatic approach to building long-term ecosystem impact

Preferred

• Experience in EV charging, energy services, or adjacent infrastructure markets (e.g. logistics, industrial energy) is a strong plus

And beyond your expertise, this is how you work:

• You combine structure with pragmatism — able to move fast in pilots while thinking long-term
• You thrive in cross-functional collaboration, working across Sales, Marketing, Product, and Customer Success
• You earn trust through substance and delivery, not show

Why us?

• Lead business development for a company redefining EV charging infrastructure
• Build demand pull from operators that directly shapes OEM adoption
• Drive the growth of EcoG’s value-added services, creating new revenue streams
• Work at the intersection of operators, OEMs, and product innovation

About us

EcoG is a global IP and tech company working on the rapid expansion of sustainable, charging infrastructure for electric vehicles. With its charge controllers, reference designs, and software it enables companies to get products & services to market quickly and scale profitably.

EcoG is already the market leader in Europe with more than 15% market share and a strong footprint in the Indian and North American markets. Overall, EcoG grew four times faster than the market last year. Industrial giants such as Siemens or one of the world’s largest service station equipment suppliers are among its customers.

The company continues to grow in 2024 and as a next step invests 14,4M$ in its North American HQ in the USA.