Head of Government & Defense Sales

24Industries
München

What we’re looking for

We are looking for a highly driven and experienced Head of Government Sales to design, lead, and expand our sales organization and go-to-market activities across Europe. We're open to hiring this role at Director or VP level depending on experience.

In this role, you will be responsible for building and scaling the sales team, creating repeatable processes, and driving revenue growth with governments, institutions, and industry partners. This is a leadership role where you will directly shape our customer engagement, sales execution, and market expansion strategy, ensuring strong traction with European defense and security customers.

The day-to-day

  • Command & Build the Force – Plan, build, and lead our government sales team and GTM organization across Europe
  • Dominate the Market – Develop and execute a comprehensive sales strategy across core European defense markets
  • Deploy Scalable Operations – Establish and scale repeatable sales processes, KPIs, and performance metrics
  • Engage & Secure Targets – Identify, qualify, and close opportunities with government buyers and prime contractors
  • Align Strategic Command – Collaborate with Government Relations, Program Management, and Leadership to align sales with company priorities
  • Represent the Flag – Lead sales engagements, trade shows, and defense-related forums

You should apply if you

  • Experience – 3+ years of proven sales or business development experience, ideally in defense, aerospace, or dual-use tech
  • Leadership – Track record of building and leading successful sales organizations
  • Operational Knowledge – Strong understanding of European defense procurement and institutional sales cycles
  • Network – Established access to European Ministries of Defense or prime contractors
  • Execution Mindset – Comfortable driving results in fast-paced, early-stage environments
  • Language – Native or fluent German required; strong English is a plus

Nice to haves

  • Startup Experience – Prior experience in a defense tech startup environment
  • Domain Expertise – Background in UAVs, robotics, or defense system sales
  • Strategic Network – Experience and network within NATO or EU defense program structures
  • Defense & NATO Experience – Familiarity with NATO structures, EU defense programs (e.g. EDF, PESCO), or allied nation procurement processes is a strong plus

What we offer

  • Real impact & ownership: Shape high-tech defense systems and take responsibility from day one.
  • Mission-driven environment: Work on technologies that matter for European security and sovereignty.
  • Competitive package: Competitive salary, EGYM Wellpass, corporate benefits, and equity options aligned with role and level.
  • Deep tech environment: Get hands-on experience with cutting-edge drone technology and real operational use cases.
  • Grow fast: Steep learning curve for juniors, strategic influence and leadership opportunities for seniors.
  • Startup mindset meets defence innovation: flat hierarchies, fast decisions, and space for your ideas.
  • Flexibility: Flexible hours, remote options, and relocation support.
  • Strong team: International, driven colleagues and a culture built on exchange, trust, and shared success.
Veröffentlicht am 2026-08-26

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