Product Marketing Manager for B2B SaaS portfolio company (Munich)

The role comes with a high level of ownership, trust, and close collaboration across product, marketing, and commercial teams.

You will play a key role in shaping how products are positioned, launched, and understood in the market, with direct impact on growth and adoption.

We are a growing B2B SaaS company developing software that helps organizations work with complex information and make better decisions.

To support upcoming product initiatives and growth, we are strengthening our go-to-market and marketing capabilities. For this reason, selected roles are being filled confidentially and further details will be shared during the interview process.

In this role, you will own product positioning and go-to-market execution for new products and features in a B2B SaaS environment.

You will translate complex product capabilities into clear, compelling narratives and ensure successful launches across all market-facing teams.

You will work closely with product, marketing, sales, and customer-facing colleagues in a collaborative, pragmatic environment, combining strategic responsibility with hands-on execution and significant room to shape how things are done.

Aufgaben

• Ownership of go-to-market strategies for new products and features, from positioning to launch execution
• Development of clear, customer-centric messaging that highlights value, differentiation, and use cases
• Leadership of cross-functional launch initiatives, ensuring alignment across product, marketing, and commercial teams.

Qualifikation

• 5–7+ years of experience in product marketing, go-to-market, or comparable roles within B2B SaaS
• Proven experience leading product or feature launches in growth-oriented SaaS companies
• Strong understanding of GTM strategy, lifecycle marketing, product-led growth, and enterprise sales cycles

Benefits

• A high degree of autonomy and ownership in a business-critical role
• Close collaboration with experienced colleagues across product, marketing, and commercial teams
• The opportunity to shape product narratives and market perception end to end
• An environment that values initiative, clarity, and pragmatic decision-making
• A competitive overall package, including an attractive salary and additional benefits

Role Boundary

This role focuses on product positioning, messaging, and go-to-market execution.

It does not involve customer ownership or post-sale account responsibility.

Start Date

The role is planned to start from April 1st, 2026, or earlier by mutual agreement, aligned with the product and go-to-market roadmap for 2026.

Hiring Process

Hiring is conducted confidentially.

Further company details will be shared during the interview process.