Working Student Internal Communication & Employer Branding (M/F/D)

Team language: German

Contract type: Working student position (80h/month), preferably starting in August, minimum duration of one year

We are the Internal Comms & Employer Branding team. We love great stories, smart communication, and formats that stick. Spoiler: expect creativity, a digital mindset, and a (pretty) personal touch.

What this role is about

As a Working Student Internal Comms & Employer Branding (m/f/d), you will position topics internally and externally, write stories that get read, and develop formats that stay in people’s minds. From the initial concept to the final content across app, website, and LinkedIn, you help shape how PAYBACK is perceived – internally and externally.

Your day-to-day work

• Employee app & website: You write articles, set topics, and develop formats – directly for our app and website
• Editorial planning & content creation: LinkedIn is more than just a network to you? Then help us create formats that stand out and leave a lasting impression. You will also manage and coordinate our corporate influencer program, connect colleagues with strong content ideas, and bring authentic voices to the outside world
• Employer branding with character: You bring creative ideas to life, develop eye-catching formats, plan inspiring video shoots, and turn strong concepts into compelling communication across all our channels
• Event organization: You help plan, get involved, and bring our events to the social media stage. With you, every event becomes a highlight – both live and digital

This role is a good fit for you if…

• You are at least in your 3rd semester, studying something media-related and have 20h/week available
• You have a feel for great stories and know how to write them
• You’re into prompting, AI-driven processes, and creative use cases; you follow trends, explore new tools and workflows, and ideally have already built your own AI agents or automations
• You’re creative, flexible, structured, and reliable – yes, all at once
• You’re a team player and enjoy working with people
• You are familiar with MS Office and know how to use it effectively
• You speak fluent German and have very good English skills

What you get

• Creative freedom: Bring in bold ideas, experiment, and try out new things
• AI expertise: Insights into AI-driven communication and how to use it effectively
• Team spirit: A team that enjoys working and laughing together
• Culture: From joint workouts to Oktoberfest visits or relaxed team dinners – it’s all part of the experience

Conditions & benefits

• Flexibility: Vacation depending on your model (24 days/year for internships, 12 days/year as a working student)
• Food & drinks: Mostly free, healthy and varied meals, daily fresh fruit and popcorn, plus coffee and tea
• Health & fitness: Free access to our in-house gym, health weeks, massages, and physiotherapy on-site
• Culture: Team events, student lunches, and an open “come as you are” mentality
• Development: Individual internal trainings and various development opportunities
• Mobility: Mobility allowance equivalent to the Deutschlandticket, central location, and subway right outside

Compensation

• Mandatory internship: €1,000 / month
• Voluntary internship: €2,224 / month
• Working student (Bachelor): €17 / hour
• Working student (Master): €20 / hour

Why PAYBACK?

PAYBACK is Germany’s leading loyalty program and one of the largest data-driven marketing platforms worldwide. Our solutions reach millions of people every day.

With over 1,000 colleagues at our Munich office, we develop all technical solutions in-house and combine data, technology, and marketing to create measurable impact. You can expect interdisciplinary teams, real ownership, and an open, innovation-driven culture.

The PAYBACK GROUP values diversity – come as you are.