Founding GTM Lead
About the Role
A fast-growing, Y Combinator-backed startup building AI agents for enterprise system implementation is hiring its first dedicated GTM hire. The company automates the complex, consultant-heavy work of connecting, migrating, and implementing enterprise systems — think ERP rollouts, legacy data migrations, and AI platform integrations — compressing what used to take months into days.
The company is at an exciting inflection point: revenue is growing fast, two commercial motions are both working (a platform sold on annual contracts and a consulting/partner channel), and there is more inbound demand than the current team can handle. You'll report directly to the CEO, who currently owns all of sales, and your job is to make sure the pipeline is full of the right conversations.
What You'll Do
Build pipeline from scratch. Own outbound sequences, targeting, list building, and ICP definition. Figure out who buys and why — then go get them.
Build the systems, not just the motion. Set up and wire together CRM, sequencing, enrichment, routing, and reporting tools so outbound compounds over time. The goal is a machine that produces demos, not a person manually booking them forever.
Do the unglamorous work too. Cold calls, conference floors, LinkedIn — whatever produces meetings this week, not just next quarter.
Run early-stage marketing. Content, product launches, developer community engagement, and leveraging an existing open-source user base with a strong GitHub following.
Sell. Run your own discovery and demos — not just book them for others. As the motion matures, there's a clear path to owning full-cycle deals and eventually building a team.
This role is deliberately broad. What it becomes depends substantially on what you're best at.
What We're Looking For
Dealbreakers:
2+ years in a GTM role (SDR, BDR, AE, growth, or GTM engineering) at a startup or high-growth B2B company
Demonstrated, quantifiable results building and executing outbound pipeline — not just supporting a team's outreach
Proven experience selling to or engaging technical buyers (CTOs, heads of data, IT leadership, engineering teams)
Fluency in both German and English (written and spoken) — this is a hard requirement
Required:
Hands-on proficiency with GTM automation and CRM tools (e.g. Clay, Apollo, HubSpot, Instantly, n8n, or equivalents)
Experience with outbound prospecting, cold calling, and pipeline generation campaigns
Experience defining ICP and building GTM systems from the ground up
Background in technical product sales or marketing (enterprise software, APIs, infrastructure, or data platforms)
Nice to Have:
Experience with developer community building or early-stage marketing initiatives
Familiarity with enterprise systems such as ERP (SAP, NetSuite, Business Central), CRM (Salesforce, HubSpot), or data platforms (Snowflake)
Experience in full-cycle sales or a track record of progressing from SDR/BDR to closing deals
Compensation & Benefits
Salary: €80,000 – €140,000 annually, depending on experience
Early-stage equity in a YC-backed company with strong commercial traction
Direct path to owning full-cycle sales and building a GTM team
Visa sponsorship: Not available — candidates must already have the right to work in Germany
Location
This is an on-site role based in Munich, Germany . The team works in-person and is looking for someone who can be present day-to-day. Remote or fully flexible arrangements are not available for this position.
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