Sales Development Representative (d/f/m) - Public & Non-Profit Sector

Personio's intelligent HR platform helps small and medium-sized organizations unlock the power of people by making complicated, time-consuming tasks simple and efficient. Our growing team of 1,800+ Personios across Europe and the US are building user-friendly products that delight our 14,000+ customers and their 1.5 million employees. Ready to make an impact from day one?

How you'll make an impact at Personio

If you're passionate about helping mission-driven organizations modernize their HR processes, a career at Personio could be your next big step. You’ll leverage your understanding of the unique challenges faced by the public sector and non-profit organizations to drive the growth of a transformative product in an HR technology industry set to soar-offering a lifeline to institutions still stuck in Excel chaos, paperwork, and manual processes.

As the first point of contact for our accounts in the public and non-profit sectors, you will play a pivotal role in expanding Personio’s reach within this vital customer segment. By conducting thorough account and sector research, you will craft and deliver tailored messaging that resonates with key stakeholders-such as HR leaders, administrators, and executive directors-across government agencies, educational institutions, and non-profit organizations. Your sector expertise will help you open doors, identify opportunities, and initiate high-impact HR transformation projects that set the foundation for long-term partnerships and positive social impact.

The work you’ll do

• Proactively prospect into strategic public sector and non-profit accounts via cold call, email, and social selling strategies to achieve a monthly quota of qualified opportunities and pipeline value

• Handle typical outbound sales objections unique to the public and non-profit sectors, removing obstacles and ensuring opportunities progress

• Qualify potential value drivers and solution fit by engaging with key decision makers to discover organizational pains and goals

• Generate sales pipeline and develop opportunities for a team of Account Executives

• Conduct thorough account and sector research to maintain and organize an annual book of business

• Be a subject matter expert on HR technology and best practices for the public and non-profit sectors

• Develop and execute creative multi-threading strategies for targeting different decision-makers and influencers within prospect organizations

What we're looking for

• Bachelor’s degree (or equivalent) is required

• Languages required: fluency in German & English

• You are mission-driven, resilient, and highly motivated-you thrive in a fast-paced sales environment with a purpose

• Proactive, with strong communication & problem-solving skills-comfortable handling objections and driving conversations with diverse stakeholders

• Sales experience in B2B SaaS, tech, or cloud solution sales, ideally with exposure to public or non-profit sector clients is a plus

• Strong business acumen and understanding of public sector/non-profit procurement processes is a plus

Why Personio

Personio is an equal opportunities employer, committed to building an integrative culture where everyone feels welcomed and supported. We embrace uniqueness and understand that our diverse, values-driven culture makes us stronger. We are proud to have an inclusive workplace environment that will foster your development no matter your gender, civil status, family status, sexual orientation, religion, age, disability, education level, or race.

What's in it for you?

• Receive a competitive reward package – reevaluated each year – that includes salary, benefits, uncapped OTE and pre-IPO equity

• Enjoy 28 days of paid vacation, plus an additional day after 2 and 4 years

• Make an impact on the environment and society with 1 Impact Day per year

• Receive generous family leave, child support, mental health support, and sabbatical opportunities

• We follow an office-led, remote-friendly approach, including opportunities to work from home and international locations. Many of our teams have designated days for gathering in the office to enhance collaboration and foster a sense of community.

• We enjoy gathering for meals, cultural initiatives, and events like local Summer Sessions and year-end celebrations. There's also healthy snacks, drinks, and a weekly catered lunch.