Social Media Content & Community Manager (English/German)

At lastminute.com, we live for the holidays. We are the European Travel-Tech leader in Dynamic Holiday Packages. With technology, we turn spontaneous thoughts into meaningful experiences, helping people travel the world.

We’re looking for a thoughtful and creative Social Media Content & Community Manager to join our team. You don’t need to be online 24/7 - but you will have a sharp eye for trends, an ear for great conversation in the comments, and a knack for making content that actually connects.

In this role, you’ll help shape ideas into scroll-stopping content, grow a community that feels human (not corporate), and dream up ways to surprise and delight our audience. If you’re someone who enjoys playing with tone of voice, has smart ideas for campaigns, and understands what builds real engagement - this might be the role for you.

Job Description

The job in brief: 

Job Title : Social Media Content & Community Manager

Working model : hybrid from Munich office - Remote from the rest of German territory

Team : you will join the Social Media team within the Brand department.

Level : Professional, reporting to the Head of Social

Location : Germany

Contract : Permanent - full-time (EUR 36 h/week)

Languages : English and German professional level. Other European languages will be valued.

What your impact will be:

• Own and deliver social content across lastminute.com & weg.de accounts - from concepting to publishing - with a focus on video-first formats (Reels, TikTok, YouTube Shorts).

• Creatively bring our social strategy to life, capturing everyday chaos and championing last minute wins

• Lead the full social content production workflow: writing scripts, shooting, editing, jumping into the comments, and shaping reactive formats based on what’s trending.

• Be the voice of the brand in our comments and DMs, helping us show up as more human, helpful, and cheeky across platforms

• Monitor performance of content and campaigns, reporting on reach, engagement, traffic, and what we’ve learned, to keep improving and offering actionable insights for future strategies.

Qualifications

Your expertise:

• 5+ years experience in managing social media channels and organically growing online communities. Share the channels you’ve previously worked on and tell us how you grew the numbers organically, even if it is a personal one.

• Proven mid-weight editor & content creator, comfortable with video editing tools, whatever your chosen tools. We know the obvious ones, BUT even Cap Cut creators are making insane content - a portfolio/examples of your work will be required.

• Experience producing video content for Instagram Reels, TikTok & YouTube Shorts

• An understanding of video content, social media formats and hooks, captions and how the edit drives reach and engagement.

• Ability to analyse data and derive actionable insights.

Portfolio Required

We’re all about showing not telling, so we’d love to see what you’ve made. Whether it’s brand work, side projects, viral moments or just something you’re proud of - if it shows your eye for social and your knack for making content people actually want to watch, we’re in! . Drop us a portfolio to show us what you're made of.

Desirable: 

• Experience in travel, e-commerce or lifestyle sectors

• Working knowledge of analytics tools 

• Other European languages will be valued.

Additional Information

Perks of working with us:

How we work together:

- An inclusive, friendly, and international environment (you’ll be working with colleagues from +10 countries and over 48 nationalities)
- Shorter working week (36h as full time), with a half working day on Fridays
- Flexible start and end of the working day
- Possibility to work from anywhere for a period of time per year defined according to local regulations

How we learn together:

- Fri-Yays: half a day on Friday morning with a no-meeting mandate and dedicated to deep work, personal growth, learning and training and/or focus time.
- Professional and managerial skills development training paths, access to e-learning platforms such as O’reilly, Udemy, Coursera (depending on the department), and to our internal platform offering bespoke training content

Other perks:
- 2 paid days off per year for volunteering purposes
- Occasional social events to foster connections among colleagues
- Travel industry discounts and flash exclusive staff fares
- We support our employees through life's significant moments with leave options (e.g parental responsibilities, marriages, bereavements, relocations, etc.) in line with local laws.

Wish you were here? We do, too!

Selection process steps*:

- HR interview (30 minutes)
- 1st interview (Manager): soft skills + technical knowledge
- Task step offline
- 2nd interview (Manager + team member): Task review
- Final meeting (30 mins) with the CMO
- Offer extended
(*Please note the process can slightly vary. The recruiter in charge will share more details when setting up the interview)

Our commitment to celebrate diversity and generate belonging

At the heart of our culture is a commitment to inclusion across race, gender, age, sexual orientation, religion, gender identity or expression, and accessibility. We strongly believe in an equal opportunity space, which is welcoming and celebrates the uniqueness of everyone who works here. We value different lived experiences and respect viewpoints, as we know unicity drives innovation. We want to make sure our people reflect the communities across the world we help travel.

Eligibility criteria:
By submitting your information and application, you confirm that you are legally authorised to work in the country of employment and that you do not require visa sponsorship to obtain employment visa status.