Social Media Marketing / Demo Content Specialist (m/f/d)

Location: Munich (Hybrid)
Contract length: 12 months

Background

We are looking for support for a global technology company that enables AI-powered creative workflows for enterprise brands. The focus is on helping organizations scale content production – such as banner ads, videos, and eCommerce imagery – by leveraging technologies like generative AI and automation via APIs. These solutions enable companies to create brand-specific content efficiently, securely, and at scale to support their marketing and business needs.

Key Responsibilities:

• Create short demo videos (2-7 minutes) that clearly demonstrate how the technology works.

• Highlight the value and benefits of the technology for enterprise users.

• Present practical use cases in a clear, engaging, and easy-to-understand format.

• Distribute the videos across relevant social media channels to effectively reach the target audience.

• Publish approximately two demo videos per week.

• Monitor and manage audience engagement (e.g., comments and interactions).

• Optimize content distribution to maximize reach and visibility.

Nice-to-haves:

• Experience helping to build and engage an online community of like-minded “Creative Technologists”.

• Interest in experimenting with automated or agent-driven social media posting while maintaining human oversight.

Example demo videos:

Links available upon request

Requirements:

• Knowledge of enterprise needs related to scaled content production and associated creative workflows. Demos should include realistic examples relevant to enterprise creative and marketing teams (e.g., creating a contextual banner ad for a campaign).

• Strong understanding of relevant technologies such as agents, node-based workflow authoring, APIs, SDKs, and similar tools. Familiarity with enterprise-level AI and creative automation solutions is considered a plus.

• Confident and engaging presentation style with the ability to communicate clearly to professional audiences across digital channels.

• Solid understanding of social media marketing best practices, particularly for B2B audiences.

• Ability to build and actively engage a professional community.

• Experience with analytics and reporting to measure the performance of demo content and social media activities.