Counter Manager - Ludwig Beck - Munich, Germany

Westman Atelier
München

About Westman Atelier

A new standard of clean luxury. Founded by world-renowned editorial makeup artist Gucci Westman, Westman Atelier is a curated edit of skin-loving, performance-first makeup that is always effortless, never overdone. A mother, makeup artist, and champion of holistic living, Gucci believes passionately that ‘luxury’, ‘efficacy’ and ‘clean’ can be synonymous with exceptional makeup.

  • A skincare approach to high performance make-up formulated with clean ingredients and no-compromise integrity
  • Balancing perfect shades and buttery textures that melt into the skin with plant-based actives and cutting-edge science

About Our Founder

Gucci Westman has more than 20 years of professional experience as a major editorial makeup artist, contributing to publications like Vogue and Harper’s Bazaar. Gucci is known for creating dewy, supernaturally glowy looks and her highly coveted “second-skin approach” to makeup, resulting in naturally beautiful, radiantly amplified skin.

Position Summary

For our new counter at Ludwig Beck we are looking to hire a passionate and energetic Counter Manager. The Counter Manager will provide excellent product knowledge, sales and customer service skills to meet and exceed the brands service and sales goals and lead a team of Retail Artists. The Counter Manager will have an entrepreneurial, flexible spirit, a passion for clean and sustainable beauty and are a true ambassador for Westman Atelier both in relation to the customer and to the store management.

Responsibilities:

Sales & Service

  • Achieve required retail sales targets as communicated by the line manager.
  • Closely monitor business and analyze results to recognize areas of opportunity and growth.
  • Demonstrate excellent product knowledge and the ability to communicate this to the customer.
  • Use your exceptional people and conversational skills to stop and engage customers and introduce them to Westman Atelier.
  • Link sell to help grow Items Per Transaction and Average Basket Value.
  • Keep up to date with competitor activities and missed opportunities, communicating these to the line manager and proactively create strategies, in collaboration with the line manager, to create a continuous growth of the brand.
  • Drive animation and events on counter.
  • Deliver excellence in execution of the Westman Atelier service standards.

Team Management

  • Lead and manage a team of Retail Artists
  • Create monthly team rotas
  • Lead the team through artistry skills and selling skills, train and coach the team to support the development of their skills
  • Be the first point of contact for any HR related questions and challenges.

Product & Artistry

  • Showcase excellent makeup skills, fitting with the unique Westman Atelier product application.
  • Showcase excellent product knowledge.
  • Ensure all educational information is used and initiatives are correctly implemented and followed up.
  • Attend and actively participate in training meetings, virtual or at-counter, as provided by the Sales and Education Team.
  • Actively participate in and complete online learning

Grooming & Procedures

  • Present oneself within the standard of personal grooming guidelines as specified by Westman Atelier.
  • Maintain high standards of timekeeping on the counter.
  • Adhering to the Westman Atelier standards, Policies and Procedures
  • Ensure the counter maintains excellent VM standards and is regularly cleaned and restocked.

Communication

  • Communicate regularly and effectively with in-store staff and personal keeping them informed as well as being updated on all actions/events.
  • Build a close relationship and work partnership with the in-store category managers and to provide trends, insights and critical business information.
  • Work effectively with store personnel, store management and corporate sales and education teams.
  • Oversee and record regular stock overviews and OOS, to ensure best sellers are regularly replenished. Recording and reporting all OOS to the manager and help follow up to ensure timely and regular replenishments are made.
  • Ensure the following is regularly communicated to the line manager:
  • Weekly sales reports
  • Monthly sales reports and overview
  • Store updates and Events
  • Regular feedback on the overall store performance and in-store environment

Requirements:

  • 3+ years of management experience in a similar role in the beauty industry. Strong people skills and people management are essential.
  • Team player with a positive outlook
  • Strong strategic thinking and decision-making skills
  • Passionate about clean beauty
  • Exceptional customer service skills
  • Makeup artistry skills with the ability to connect artistry and education to sales
  • Flexible schedule and available to work weekends
  • Ability to work independently
  • Effective planning, organizational, and time management skills
  • Proficient in Word, Excel, PPT and proficient in Google Drive preferred

Veröffentlicht am 2026-04-21

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